Promoting an Institution

Jesus College website detail

Website Re-design; Site Architecture; Project Management & Technical Scoping


Jesus College website homepage
Jesus College website about page

Jesus College, Cambridge

is one of the oldest of the Cambridge University colleges. The website badly needed a design update, partly as a general refresh, partly to bring it inline with overall College branding, and partly to place it onto a platform that saved the in-house IT team time on handling website updates.  

The website carries a huge amount of information

and as the old site had grown, it had become a little structurally ragged. A key part of the task was to find a way to coherently map the site, keeping in mind the needs of a large number of internal stakeholders and the various audience bases (predominantly prospective students, alumni, and those interested in the Chapel and Choir).

The homepage was designed to be highly directional, with quick links to the main sections for the key audiences, and navigation blocks throughout to help people find what they were looking for quickly.

The site was designed to dovetail in with the College's branding at the time, and was built on a customised version of Wordpress adapted to work with the College's servers.

Financial Information section
College Life section
Alumni section
Chapel and Choir section

Jesus College Conferences & Events

at the time had a separate, but affiliated, identity and website to promote hiring the grounds and facilities of the College for private or commercial use. The original site was a little beige, and we wanted to lift it to make the website feel aspirational and inspirational, in particular for one key audience group: brides and grooms.

Features of the site included

venues-at-a-glance to allow visitors to see which venues were suitable for their needs, alongside floorplans, links to related venues (for instance, an outdoor space to accompany an indoor one, or a bar to book at the end of your conference), pricing information and menus, and an all-important and consistently present call to action to make an enquiry or book.

Conferences and Events homepage
Receptions page
Reception venues at a glance
The Alcock Room detail
Menus and prices
Accommodation example

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